Post by account_disabled on Mar 5, 2024 5:23:59 GMT
One of the main functions of the balanced scorecard (BSC) is to manage and monitor the processes and activities of the organization to make decisions that allow it to offer satisfactory solutions to customer demands , either through the design of adjusted products and services. to their needs, as well as moving forward to possible future scenarios, consequently obtaining an advantage over the competition. An objective, that of an advantage over competitors, pursued by any company but increasingly difficult to achieve in a market as global, dynamic and complex as that of our times. Therefore, having a CMI integrated into a Business Intelligence system that transforms data and information into knowledge that supports decision making is no longer, today and in itself, a guarantee or a requirement.
And the advantage over the competition is no longer achieved solely by having the most advanced and cutting-edge business intelligence tools , something that has gone from a sufficient condition to a necessary one: it requires, therefore, having skills that allow you to exploit the maximize these resources through appropriate use adjusted to each corporate reality on the one hand, and on the other hand, knowing in advance and in detail the elements that make up Chile Mobile Number List the BI tools, their main characteristics, uses and functionalities. rbvs0100237 Customer management in the CMI: indicators and perspectives If we look for, among the elements of a balanced scorecard, those that offer us greater room for maneuver to take advantage over the competition, we will undoubtedly have to pay attention to the definition of the BSC . In the process of defining the balanced scorecard we find ourselves, first of all, with the need to establish the company's strategic objectives in accordance with each of the different perspectives in which they will be framed. Among them, and for the purpose at hand, we will focus on the client's perspective.
The CMI customer perspective allows defining the key aspects of the company's relationship with the customer/user and establishing the appropriate criteria to provide added value to said relationship, thus increasing consumer satisfaction. Without a doubt, this is the first step that will lead us towards achieving the objective proposed here (which is none other than taking advantage over the competition ), although this does not imply its complete and complete realization. From this perspective, we must also define those key performance indicators (KPI) that facilitate an objective evaluation of the performance of the processes and activities that have a direct impact on the consumer experience, such as quality, logistical or service indicators, among others. . The establishment of these types of indicators and the definition of the perspective under which they are contemplated are key operations that must be carried out with the maximum possible rigor and objectivity if we intend to lay solid foundations that allow us to outperform the competition through the use of BI tools such as the balanced scorecard. In this sense, we highly recommend the free guide 12 keys to defining a Balanced Scorecard , an essential instrument to deepen your knowledge of BSCs.
And the advantage over the competition is no longer achieved solely by having the most advanced and cutting-edge business intelligence tools , something that has gone from a sufficient condition to a necessary one: it requires, therefore, having skills that allow you to exploit the maximize these resources through appropriate use adjusted to each corporate reality on the one hand, and on the other hand, knowing in advance and in detail the elements that make up Chile Mobile Number List the BI tools, their main characteristics, uses and functionalities. rbvs0100237 Customer management in the CMI: indicators and perspectives If we look for, among the elements of a balanced scorecard, those that offer us greater room for maneuver to take advantage over the competition, we will undoubtedly have to pay attention to the definition of the BSC . In the process of defining the balanced scorecard we find ourselves, first of all, with the need to establish the company's strategic objectives in accordance with each of the different perspectives in which they will be framed. Among them, and for the purpose at hand, we will focus on the client's perspective.
The CMI customer perspective allows defining the key aspects of the company's relationship with the customer/user and establishing the appropriate criteria to provide added value to said relationship, thus increasing consumer satisfaction. Without a doubt, this is the first step that will lead us towards achieving the objective proposed here (which is none other than taking advantage over the competition ), although this does not imply its complete and complete realization. From this perspective, we must also define those key performance indicators (KPI) that facilitate an objective evaluation of the performance of the processes and activities that have a direct impact on the consumer experience, such as quality, logistical or service indicators, among others. . The establishment of these types of indicators and the definition of the perspective under which they are contemplated are key operations that must be carried out with the maximum possible rigor and objectivity if we intend to lay solid foundations that allow us to outperform the competition through the use of BI tools such as the balanced scorecard. In this sense, we highly recommend the free guide 12 keys to defining a Balanced Scorecard , an essential instrument to deepen your knowledge of BSCs.