Post by account_disabled on Jan 25, 2024 4:07:13 GMT
Today we’ll talk about a dashboard that shows the most important numbers for the marketing department on one screen. This is current data and a forecast for the implementation of the plan for leads, traffic to the site and blog, and publications. The document is automated and automatically pulls up the necessary information. We tell you how to build such a dashboard, describe the formulas and share the template. All you have to do is copy it and customize it to suit your needs. Reading time: 11 minutes Benefits of a dashboard Structure Summary sheet Number of leads and forecast Webinars Content Traffic volume Marketers usually work in several systems at once: Google Analytics, CRM, Excel or Google Sheets and others. Because of this, you have to spend time combining data to get a complete picture.
Therefore, it is better to spend Fax Lists a few hours creating an automated dashboard that will do this for you. Benefits of a dashboard A dashboard is, in other words, a report. But in digital, this word is more often used to describe a report where data is pulled up in real time. A dashboard is an online tool that is usually located in the cloud and can be shared with multiple users. The optimal tool for building and visualizing a dashboard is Google Sheets. Therefore, we will look at their capabilities in this article. KPIs on one screen. How fulfilled is the lead plan and what is the forecast for the current month? How many potential clients came in last day? What is the volume of traffic now and what is expected at the end of the month? Thanks to this dashboard, every morning in Ringostat marketing begins with answers to these questionsThe data does not need to be compiled manually.
Everything happens automatically, and the likelihood of errors and inaccuracies is reduced. Every day you see the current picture and can quickly notice if something is going wrong. Control of work in each direction. The head of the department does not need to regularly visit the blog to find out when the last article was. Or ask the event marketer how many people registered for the webinar. All data is visible on the summary sheet. In short, the main goal of the dashboard is to constantly keep you up to date in terms of key indicators. In this article, we analyze a report created for a department that includes content marketers who write for a blog and external resources, as well as an event marketer. But the dashboard can be easily rebuilt based on the specifics of your processes.
Therefore, it is better to spend Fax Lists a few hours creating an automated dashboard that will do this for you. Benefits of a dashboard A dashboard is, in other words, a report. But in digital, this word is more often used to describe a report where data is pulled up in real time. A dashboard is an online tool that is usually located in the cloud and can be shared with multiple users. The optimal tool for building and visualizing a dashboard is Google Sheets. Therefore, we will look at their capabilities in this article. KPIs on one screen. How fulfilled is the lead plan and what is the forecast for the current month? How many potential clients came in last day? What is the volume of traffic now and what is expected at the end of the month? Thanks to this dashboard, every morning in Ringostat marketing begins with answers to these questionsThe data does not need to be compiled manually.
Everything happens automatically, and the likelihood of errors and inaccuracies is reduced. Every day you see the current picture and can quickly notice if something is going wrong. Control of work in each direction. The head of the department does not need to regularly visit the blog to find out when the last article was. Or ask the event marketer how many people registered for the webinar. All data is visible on the summary sheet. In short, the main goal of the dashboard is to constantly keep you up to date in terms of key indicators. In this article, we analyze a report created for a department that includes content marketers who write for a blog and external resources, as well as an event marketer. But the dashboard can be easily rebuilt based on the specifics of your processes.